Bold

Every Assence fragrance begins with the world’s rarest and most exquisite ingredients. We source essential oils from Grasse, the renowned perfume capital of France, celebrated for its unparalleled mastery of floral extractions. In tandem, we collaborate with pioneers in biotechnology to sustainably synthesize rare molecules, ensuring that each scent is both timeless and forward-thinking. This dual approach allows you to wear fragrances that embody the pinnacle of luxury while honoring the future of sustainability. For instance, our Power fragrance is crafted with ethically sourced Bulgarian rose oil, while Noir features oudh derived through biotechnology, preserving delicate ecosystems without compromising opulence.

Once these exceptional ingredients arrive, our master perfumers in Mumbai meticulously blend them using advanced microencapsulation technology. This innovative process encases scent molecules within microscopic capsules, which release gradually in response to the warmth of your body. The result is a dynamic and evolving scent journey, transforming what might otherwise be a static fragrance into a living, breathing experience that adapts to you. Each blend is then aged for six to eight weeks, allowing its complexity to deepen, a step that sets Assence apart from many other luxury brands.

The final stage is bottling, a ritual of precision and beauty. Our minimalist glass bottles, designed in collaboration with skilled Indian artisans, are embossed with intricate motifs inspired by the timeless elegance of Mughal architecture. Each cap is hand-polished to perfection, and our packaging is crafted from recycled materials, reflecting our unwavering commitment to sustainability. When you unbox an Assence perfume, you are not merely opening a bottle; you are holding a piece of India’s rich heritage, thoughtfully reimagined for the modern world.