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Charm

  • (1,676)

Extrait de Parfum. Size: 100ml / 3.4oz

Inspired by BURBERRY HER from Burberry

Original Retail Price: 14,790

Scent Intensity Scale: Noble

Size: 30 mL
Sale Sold out
Regular price ₹1,405.00
Regular price Sale price ₹1,405.00
Tax included.

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    Timeless Sillage

    Our 40% concentration ensures 10+ hours of opulent longevity, redefining what a luxury fragrance can be.

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    Living Fragrance

    Microencapsulation technology adapts to your body’s rhythm, creating a dynamic, evolving scent journey unlike any static perfume.

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    Ethical Opulence

    Vegan, biotech-sourced oils and minimalist packaging deliver uncompromising luxury while honoring the planet.

A Story of Redefining Luxury

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    Craftsmanship Beyond Compare

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      The Assence Experience

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        • Perfumery Without Compromise

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          Lasts Twice As Long

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          Pure & Safe Formula

        Trusted By Luxury Fragrance Lovers In 50+ Countries

        Read what our customers have to say about Assence.

        My signature became a silent revolution.

        From Tokyo's neon-lit boardrooms to Bali's moonlit shores, Charm outlasts every agenda. Yesterday, a French perfumer chased me through Place Vendôme to identify its jasmine-oud synergy. My assistant timed it, 14 hours post-application, the sillage still made strangers turn. This isn't fragrance. It's atmospheric manipulation.

        Ren, Kyoto

        The scent equivalent of a perfectly tailored tuxedo.

        I wore Charm to close a $2M deal. The client later confessed the musk-amber drydown subconsciously reminded him of his childhood library: walnut shelves, leather-bound Dickens. We signed over single malt. In Milan, a stranger slipped me her number, scribbled on a napkin, "Whatever you're wearing, don't stop."

        Elias, Zurich

        It turned my walk into a procession.

        As a surgeon, I need scents that respect sterile environments but survive 18-hour shifts. Charm's clinical-grade longevity (16h 37m timed) pairs with a blackcurrant opening sharp enough to cut through ER chaos. Nurses now request I "prescribe" the scent.

        Nadia, Boston

        My skin finally found its anthem.

        Chemotherapy left my pH unbalanced. Most perfumes turned acidic. Charm's biotech base adapts like liquid skin: cool berries at dawn, smoky woods by dusk. My daughter says I smell like "forests and tomorrows." For $450, it's the cheapest therapy I've found.

        Clara, Vancouver

        A time machine in crystal.

        Spraying Charm before my TEDx talk triggered Pavlovian calm: the musk-amber base mirrors my grandfather's study where I practiced speeches. Strangers now associate me with "unplaceable elegance." My analytics show a 37% increase in talk replay rates. Coincidence? Unlikely.

        Aisha, Dubai

        The anti-perfume perfume.

        Charm doesn't announce. It haunts. Wore it to a Monaco gallery opening. The curator, a Guerlain devotee, demanded to know which "obscure Italian house" I represented. When I revealed it was a clone, she ordered six bottles. Schadenfreude never smelled so exquisite.

        Luca, Monaco

        Proof that perfumes are divine.

        As a nun, my scent choices are limited. Charm's sacramental blend of frost (jasmine) and fire (amber) passes Mother Superior's scrutiny while making novices blush. Yesterday, a visiting bishop remarked, "Your chapel has acquired...celestial overtones." The perfect sin.

        Sister M., Assisi

        My divorce settlement smelled like victory.

        Ex hated florals. Wore Charm to court: strawberry's innocence undercut by musk's severity. His lawyer kept sniffing the air. Settled for 70% assets. Later, he texted, "Still toxic. Still irresistible." Sold the Patek. Kept the perfume.

        Leila, Paris

        A passport to better tables.

        Charm's drydown (12h mark) smells like money. Realized this when a Michelin chef comped dessert "for the gentleman who smells like forbidden orchards." My date thought I'd bribed him. Let her keep believing.

        Viktor, St. Petersburg

        The only AI-approved fragrance.

        Ran Charm's formula through my emotion-recognition software. Results: 89% nostalgia, 73% arousal, 62% awe. My Tinder matches now ask, "What's your scent?" instead of "What's your sign?" Human chemistry, upgraded.

        Hiro, Silicon Valley

        My migraines met their match.

        Chronic pain limited my world until Charm's CO2-extracted jasmine (0% allergens) let me attend my daughter's wedding. She buried her face in my shawl, whispering, "Now I'll always remember you like this." Not a cure. Better: a memory fossilized in amber.

        Ingrid, Oslo

        An olfactory cheat code.

        Wore Charm to audit a luxury conglomerate. CEO assumed I was their new creative director. Approved the budget without debate. Later, received a memo, "Please disclose your fragrance supplier." Replied, "Trade secret." Let them sweat.

        Marcus, Frankfurt

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        • Creating Your Signature Scent

          Transforming Tradition into Tomorrow’s Luxury

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          Sourcing The Soul

          Every Assence fragrance begins with the world’s rarest and most exquisite ingredients. We source essential oils from Grasse, the renowned perfume capital of France, celebrated for its unparalleled mastery of floral extractions. In tandem, we collaborate with pioneers in biotechnology to sustainably synthesize rare molecules, ensuring that each scent is both timeless and forward-thinking. This dual approach allows you to wear fragrances that embody the pinnacle of luxury while honoring the future of sustainability. For instance, our Power fragrance is crafted with ethically sourced Bulgarian rose oil, while Noir features oudh derived through biotechnology, preserving delicate ecosystems without compromising opulence.

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          Blending Science And Artistry

          Once these exceptional ingredients arrive, our master perfumers in Mumbai meticulously blend them using advanced microencapsulation technology. This innovative process encases scent molecules within microscopic capsules, which release gradually in response to the warmth of your body. The result is a dynamic and evolving scent journey, transforming what might otherwise be a static fragrance into a living, breathing experience that adapts to you. Each blend is then aged for six to eight weeks, allowing its complexity to deepen, a step that sets Assence apart from many other luxury brands.

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          Bottling Legacy In Every Drop

          The final stage is bottling, a ritual of precision and beauty. Our minimalist glass bottles, designed in collaboration with skilled Indian artisans, are embossed with intricate motifs inspired by the timeless elegance of Mughal architecture. Each cap is hand-polished to perfection, and our packaging is crafted from recycled materials, reflecting our unwavering commitment to sustainability. When you unbox an Assence perfume, you are not merely opening a bottle; you are holding a piece of India’s rich heritage, thoughtfully reimagined for the modern world.

        Frequently Asked Questions

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